XRP ETF Explodes: Record-Breaking Launches Shock the Crypto Market
Grayscale and Franklin Templeton Set to Launch Dual XRP ETFs as Institutional Demand Surges
In a major development for the digital asset industry, two of the world’s most influential asset managers—Grayscale and Franklin Templeton—are preparing to debut their own spot XRP exchange-traded funds, marking what analysts are calling one of the most aggressive expansions into cryptocurrency products seen in 2025.
The announcements arrive just days after Bitwise Asset Management launched its spot XRP ETF on the New York Stock Exchange, becoming the second XRP-only fund to hit the market within a single week. Ripple CEO Brad Garlinghouse praised the rapid institutional momentum, describing it as “the early stages of a transformative investment movement” for the digital asset ecosystem.
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| Source: Xpost |
This acceleration in XRP-focused investment products indicates not only widening acceptance but also a dramatic shift in market structure as major financial firms race to capture investor interest in real-world digital asset exposure.
Record-Breaking Launches Signal Explosive Demand
Bitwise’s debut impressed the market almost instantly. The fund recorded an extraordinary $105 million in net inflows on launch day, accompanied by $26.41 million in first-day trading volume. This performance follows an already historic event earlier in the week, when Canary Capital introduced the first U.S. spot XRP ETF.
Canary’s ETF achieved $58.5 million in trading volume on its first day—marking the highest inaugural volume for any ETF launched in 2025. The scale of investor participation sent a clear message: market appetite for regulated, institutional-grade XRP exposure is overwhelming.
Combined, the new XRP funds attracted $118 million in inflows within a single trading session.
Canary’s fund alone has now accumulated $305 million in net inflows across its trading history. The total inflows across the two new XRP products have exceeded $410 million, a figure many analysts say is “unprecedented for a digital-asset ETF category still in its infancy.”
These early numbers reinforce the strong belief among investors that XRP has entered a new phase of recognition as a legitimate, investable asset within the U.S. financial system.
Grayscale and Franklin Templeton Prepare for Dual XRP ETF Debut
The momentum is set to escalate even further.
Grayscale Investments announced that its long-standing XRP Trust—one of the earliest institutional XRP products in the U.S.—will transition into a publicly traded ETF under the ticker GXRP beginning November 24. This conversion signals Grayscale’s intention to expand its existing investor base and compete more aggressively in the rapidly growing digital-asset ETF market.
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| Source: Xpost |
On the same day, Franklin Templeton will launch its own XRP ETF, EZRP, after accelerating its internal timetable by removing a delay clause. Analysts have described this coordinated timing as “a rare dual launch” by two heavyweight institutions—one that will likely amplify trading volume and drive even greater attention to the XRP ecosystem.
Adding to the significance of November 24, Grayscale will also introduce a Dogecoin Trust, creating additional exposure opportunities for retail investors seeking regulated pathways to popular digital assets.
The simultaneous launch of multiple crypto products by established financial institutions marks a milestone that some experts say could redefine mainstream adoption throughout 2025.
A Sharp Contrast to a Volatile Market
The wave of institutional interest arrives during a challenging period for the broader crypto market. Bitcoin recently dropped to its lowest level in more than seven months, falling to around $82,000, while major altcoins mirrored the decline with steep sell-offs.
Yet, in the middle of this turbulence, XRP-focused products have demonstrated remarkable resilience. Investor enthusiasm appears to be driven by several factors:
1. Renewed Institutional Confidence
Large asset managers typically do not launch new crypto products during periods of market uncertainty. Their decision to push forward signals strong, long-term conviction in XRP’s utility and regulatory standing.
2. Regulatory Clarity for XRP
Compared to other crypto assets, XRP benefits from a clearer regulatory narrative in the United States following developments in the Ripple vs. SEC case. This clarity gives institutional players more confidence to introduce XRP-based financial products.
3. Growing Interest in Real-World Utility
XRP’s appeal extends beyond trading speculation. Its underlying technology is used for cross-border payments, liquidity solutions, and enterprise settlement—a use case that aligns well with traditional financial institutions.
4. ETF Accessibility for Retail and Institutional Investors
Spot ETFs eliminate the technical hurdles of purchasing and storing crypto directly. This convenience has broadened XRP’s potential investor base dramatically.
Institutional Race Expected to Intensify
The entrance of Grayscale and Franklin Templeton is expected to reshape the competitive landscape. While Bitwise and Canary have already proven the model, the scale and reputation of Grayscale and Franklin Templeton could redefine investor expectations and shift billions in market flows.
Industry experts anticipate that:
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More asset managers will announce XRP ETF filings within the next quarter
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ETF fees may become more competitive as firms fight for long-term market share
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Liquidity for XRP in institutional settings could increase significantly
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Retail demand may surge due to expanded visibility across mainstream financial platforms
The competitive pressure is expected to be similar to what was seen during the 2024 Bitcoin ETF race, which ultimately led to record inflows and new all-time highs for BTC.
A New Era for XRP Investment
If inflow patterns continue at the current rate, XRP could soon become one of the most institutionally supported crypto assets in the United States. The speed at which new funds are launching suggests that financial institutions are finally recognizing XRP as a strategic asset class—one capable of bridging the gap between traditional finance and blockchain-based payments.
For investors watching closely, the next several weeks could shape the trajectory of XRP for years to come.
With four major XRP products available to the public by November 24, and more likely on the way, the digital asset is poised to enter a new stage of institutional prominence.
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