Pi Network Introduces Digital Advertising Feature, Will PI Coin Value Soar?

Pi Network Unveils Ad Platform and Chainlink Integration, Signaling a New Era of Ecosystem Growth

Pi Network, the mobile-first cryptocurrency project, is making significant strides in expanding its ecosystem. On April 10, 2025, the project launched the Pi Ad Network, a digital advertising platform that allows developers to monetize their applications by displaying ads and earning rewards in PI tokens. This initiative aims to foster a self-sustaining economy within the Pi ecosystem by enabling value exchange between advertisers, developers, and users.​

The Pi Ad Network operates by allowing advertisers to pay in PI tokens to reach audiences within the Pi ecosystem. Developers integrate ads into their applications and receive compensation in PI based on user engagement. This model not only incentivizes developers but also encourages user participation, thereby enhancing the overall utility of the PI token.​

Prior to its official launch, the Pi Ad Network underwent a limited trial in 2024, involving five community applications. The positive outcomes from this pilot phase led to the full-scale deployment of the platform, now accessible to all developers within the Pi ecosystem.​

Strategic Partnership with Chainlink Enhances Smart Contract Capabilities

In a move to bolster its technological infrastructure, Pi Network announced a partnership with Chainlink, a leading decentralized oracle network, on April 16, 2025. This collaboration aims to integrate Chainlink's oracle services into the Pi blockchain, thereby enabling smart contracts to access real-world data securely and reliably.

By leveraging Chainlink's technology, Pi Network developers can now build decentralized applications (dApps) that interact with external data sources, such as financial markets, weather information, and other APIs. This integration is expected to pave the way for more complex applications, including decentralized finance (DeFi) platforms and blockchain-based games, within the Pi ecosystem.​

Dr. Nicolas Kokkalis, founder and Head of Technology at Pi Network, emphasized the significance of this partnership:​

"The collaboration with Chainlink is a major milestone for the Pi Network community. As we continue to scale and build an ecosystem rooted in real-world use cases, having reliable access to off-chain data will be essential. Chainlink’s secure oracle infrastructure brings us closer to that reality."

Market Response and Future Outlook

Following these developments, the PI token has shown signs of recovery in the market. After experiencing a significant price drop post-mainnet launch, where it fell over 42% within 24 hours, the token has managed to stabilize. As of February 24, 2025, PI was trading at approximately $1.60, with a market capitalization of around $8.6 billion. ​

Analysts suggest that the integration of the Pi Ad Network and the Chainlink partnership could drive further adoption and utility of the PI token. The potential listing of PI on major exchanges like Binance remains a topic of speculation. A community poll conducted by Binance showed that approximately 85% of participants favored the listing of PI, indicating strong community support. ​

However, Binance has stated that tokens not listed on the Binance Smart Chain are not eligible for listing votes, which has temporarily halted the listing process for PI. This decision led to a decline in PI's price, highlighting the impact of exchange listings on token valuation. ​

Source: jituMaster.com

Conclusion

Pi Network's recent initiatives, including the launch of the Pi Ad Network and the strategic partnership with Chainlink, mark significant steps toward enhancing the platform's utility and ecosystem. These developments aim to create a more robust and interconnected environment for developers and users alike. While challenges remain, particularly regarding exchange listings, the project's commitment to innovation and community engagement positions it well for future growth.